Today’s most successful brands know that when it comes to global marketing, translation is just for starters. Localization is the (not-so-)secret sauce that keeps your international audience coming back for more.
As more and more people around the world join the ranks of Internet users, a multilingual approach will become essential.
Whether you’re a marketing professional or an entrepreneur looking to grow your business, it’s smart to take an international perspective. Here are some bookmark-worthy resources to help keep you informed.
May 2015 was a landmark month for me: I celebrated the first anniversary of Verbaccino. When I look back at the year gone by, I see the steep learning curve I’ve
There was a time when all commercial activity was centered around the market square of a town or city. If you wanted to buy or sell anything, that’s where you went, even