Podcast

The Worldly Marketer Podcast with Kathrin Bussmann - an interview-style audio show about global marketing issues

The Worldly Marketer Podcast brings you valuable insider perspectives on what it takes to grow a global brand in today’s digital, social, multilingual marketplace.

In today’s connected world, businesses of all sizes can build an international brand presence through the savvy use of content, localization, and digital channels. Tune into this interview-style podcast, as Kathrin Bussmann talks with a variety of experts in the global business and global marketing space. You’ll learn about the challenges and the rewards of reaching out to a multi-regional, multilingual, and multi-cultural audience. And you’ll get a better understanding of what it takes to build a successful global brand in the Digital Age.

Since its launch in 2016, The Worldly Marketer Podcast has become the leading independent audio show focused on international and global marketing topics. It is the proud winner of the Think Global Awards 2019 Community Award.

For 2022 and beyond, in alignment with Verbaccino’s new missionThe Worldly Marketer Podcast is setting out to explore how today’s sustainability-focused brands are going global, how incumbent global brands are going green, and how marketing can facilitate the transition to a decarbonized, regenerative world economy.

Browse this Episode Guide, or click on any episode titles, below, to go directly to the show notes and audio link. You can also follow the show via Apple Podcasts, Google Podcasts, Stitcher, Spotify, and other popular podcast apps.

Too many episodes to choose from? Start here:
12 TERRIFIC CASE STUDIES
IN GOING GLOBAL

List of Episodes

 

 

Like what you hear? Please support the show! Here’s how:

Join the mailing list! You’ll be the first to find out about new episodes.

Follow the podcast via Apple Podcasts, Google Podcasts, Stitcher, Spotify, or your favourite podcast app.

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This podcast is a Verbaccino production. Check out Verbaccino’s strategic marketing services today.

Interested in sponsoring The Worldly Marketer Podcast? Contact Kathrin for more information.