(Length: 36 min.) Ulrich Henes has been fascinated by language, cultural differences, and global business since his youth. Originally from Germany, he devoted the first decade of his career to organizing
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Episode Guide
TWM 048: What You Need to Know About Global Digital Usage in 2017 w/ Simon Kemp
(Length: 36 minutes) Simon Kemp is an international marketing strategist who has been featured on The Worldly Marketer Podcast before (cf. episode TWM 022). Originally from Scotland but based in
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TWM 047: From Zero to Global in Less Than a Year w/ TWMPodcast
(Length: 16 minutes) I launched The Worldly Marketer Podcast in May 2016. By the time this episode goes live, I’ll have been podcasting for just under nine months, and I’ll have published 48 episodes, including my introductory
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TWM 046: Leveraging the Cloud for Agile Content Localization w/ Calvin Scharffs
(Length: 41 minutes) Calvin Scharffs is a dedicated executive with over 20 years of experience managing products, sales, marketing, operations, and personnel. His experience ranges from working with small startups all
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TWM 045: Making Sure Your Business Is FITT for International Trade w/ Pamela Hyatt
(Length: 27 minutes) Pamela Hyatt is a born storyteller, who uses her expertise in copywriting, journalism and social media to help connect the international trade community. Based in Ottawa, Canada, she
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TWM 044: Localizing Your Brand for Latin American Customers w/ Fabiano Cid
(Length: 46 minutes) Fabiano Cid is a Brazil-based executive with over 20 years of experience in the localization industry. He is the Founder and Managing Director of Ccaps Translation & Localization, a company that supports
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TWM 043: How to Think Global One Tech-Savvy Step at a Time w/ Michele Smith
(Length: 37 minutes) Michele Smith is a leading executive with many years of experience, first in the travel and hospitality industry, and now in the localization industry. In 2016, she took on the role of Senior Vice President
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TWM 042: Why Global Brands Need Consistent Messaging w/ Mike Colombo
(Length: 32 minutes) Mike Colombo is a seasoned global marketing leader and strategist with 25 years of experience. He has travelled the world to successfully launch software and services into global markets for enterprise organizations.
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TWM 041: Understanding Japan’s Unique Social Media Landscape w/ Neal Schaffer
(Length: 38 minutes) Neal Schaffer is an internationally-recognized leader in helping businesses generate a greater ROI from social media. As a global keynote speaker, he has educated and inspired audiences on four different continents. As a result of
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TWM 040: What Foreign Brands Need to Know About Marketing in Canada w/ Kathrin Bussmann
(Length: 33 minutes) Kathrin Bussmann is the product of German parents who immigrated to Quebec, the French-speaking part of Canada. She is the Founder of Verbaccino, a Toronto-based international marketing consultancy that helps
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