One of my New Year’s resolutions for 2021 was to read more books. Non-fiction as well as fiction, business-related or otherwise. Somehow, I had gotten out of the habit of
When it comes to podcasts about “going global” with your business, the selection is still limited. Nevertheless, these 10 podcasts make a great starting point if you’re looking for a more international perspective.
In a previous blog post, I listed 10 websites that I would recommend to any marketing professional or business owner who is looking for a more international perspective. Of course, that list was not meant to be exhaustive. So here are 10 more resources that I highly recommend and are definitely worth bookmarking.
Today’s most successful brands know that when it comes to global marketing, translation is just for starters. Localization is the (not-so-)secret sauce that keeps your international audience coming back for more.
Whether you’re a marketing professional or an entrepreneur looking to grow your business, it’s smart to take an international perspective. Here are some bookmark-worthy resources to help keep you informed.